How E-commerce Chatbots Can Help Your Business Grow

When companies found that it’s difficult to fulfill the growing needs of the customers and adapt as per them, they switched to automation. Gosia manages Tidio’s in-house team of content creators, researchers, and outreachers. She makes sure that all our articles stick to the highest quality standards and reach the right people.

They will answer questions, tell jokes, and react to the information given by the user. However, these programs operate through a pattern of pre-determined triggers, conditions, and topics. Often, they have a set pool of information and rules they follow in conversations.

How do I use ecommerce chatbots?

After designing their own shoes, customers had the option to share it (or save) or even buy it. Tiger of Sweden needed to provide fast, automated, and accurate answers to the inquiries that the customer support team was receiving. The chatbot proved to be a real support to the customer service team, handling 30% of customer inquiries.

Sephora’s chatbot on the bot platform Kik offers users makeup tips and makes product suggestions based on their personal quiz answers about their makeup usage. It also redirects users to the Sephora app or site to complete purchases. So, there you have it – a complete rundown on ecommerce chatbots that are revolutionizing the online shopping landscape.

What use-cases can you use an eCommerce chatbot for?

Sephora achieved similar results using natural language processing with integrated Kik and Facebook Messenger bots. The bot shows a short quiz and then uses the answers to provide personalized recommendations. With AI-powered chatbots, its suggestions can become even more accurate as the customers keep conversing with them. For example, Invigor8, a health supplements company, asks pointed questions about your health concerns and serves up personalized recommendations based on that. You can use chatbots for lead generation by engaging potential customers directly on your website or other channels like social media. Yoana Wong, co-founder of Secret Florists, a floral boutique, recommends using gamification elements to achieve that.

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